Friday, October 23, 2009

Sales Incentive Programs Needs Creative Design

Do you agree with me or not that not all incentive programs work or give good results. I have read online several times about 80-20 rule (twenty percent of sales person make 80 percent of sales). Not all sales programs will rear their aggressive head. So, this post is focused on to push up, gear up the rest 80 percent from which at least 5 percent gets geared up (I expect). So, let me take few rules that will gear up salesperson, sales team to increase your business ROI in most efficient manner.

Make the incentive program attainable. Have a creative program design, incentive program should be attention drawing to be successful. Many incentive programs involve complex recording that makes the overall program unsuccessful as in between the complications the business target is missed. Sales team needs to take strides to ensure that their programs are given first look. The right amount of promotion ensures greater acceptance and interest that often usurps focus on competing programs.

For the incentive program to roll out properly, sales team should know the value of the program, should know to sell the incentive program so incentive program strategies will help to carve the right path with right incentive technology solutions. The design of the sales incentive programs is important; it should be well planned and written.

Successful incentive programs reward immediately! As a rule, the faster the reward is delivered, the greater the enthusiasm for the incentive program. Aggravate salesperson natural bent for greater program success by just catering to their natural motivators not any. Often, shaking the hand of the salesperson in front of the company is all it takes to galvanize the need to overachieve.

Recognition amongst sales person peers in their sales team is still the quintessential motivator, whether there's an incentive program or not. One of the biggest things for salesperson is Recognition! Salespeople by nature gravitate to the limelight much like other performers, and so there should be no shortage of achievement and overachievement recognitions that find their way - in a timely manner - to the public's eye.

No comments:

Post a Comment